Eric; good on you. Your "learning" insight about customers in the talk between 30 and 33 minutes was GOLD! Thank you for sharing this [for free] in this video.
Hey Eric, I've really appreciated and took to heart your speech, I'm a small company owner and would like to see how I could develop more and expand on my business ventures.
This methodology of knowing when to stop pursuing something and changing direction (pivoting) applies to so much more than management or startups alone! Whether it's a personal career path, a plan for a vacation, someone trying to hold on to a toxic relationship. Just taking a moment to realize that it is no longer beneficial to continue working on it (whatever it is you're doing) is useful in almost any situation. Sure, we're told to follow our heart and dreams by pretty much every self-help book out there. But giving up on a dream every once in a while shouldn't be looked down upon as a disaster. The shattering of one dream can show you the way to a new one. This way a lesson can be drawn from almost anything you do, anything we do, anything a company does or anything our collective society does. All we need to do is take this opportunity to learn, reflect on our actions and take time for this. Oftentimes it isn't even necessary to give up entirely, a small adjustment in another direction is all that's needed. So long as we later take a look to see whether this other direction was a right one and continue this loop of constant improvement. Beautiful talk, inspired me to think broader than only on the scale of startups.
I love this question at 56:11 "Why is it not okay for Google to fail. Why not take risks, fall on your face and admit it quickly and move on". I don't think Eric said anything about "It's not okay for Google to fail".
experimentation is an important part of the lean startup idea. The lean startup process can be used for companies that are already established and startups alike. Clearly, Google implements the lean startups. This allows for flexibility in creation and increased innovation. While the entrepreneurial spirit may still be present, there is increased focus on solution rather profit that leads to fiscal stability later on. This anti-intuitive attitude to business makes sense practically and garners support from the customers first rather than focusing on sales. However, another important aspect is not just taking the failure but learning how to pivot when the solution does not work as planned. In some cases this pivot can lead to a product that is even greater than what was originally pursued. This was a very interesting video on a compelling topic. This book must be even more interesting.
Eric's clarification around how to practice mindful and lean leadership is a welcome addition to the field. Here'e a brief reading that we've done from his book: kzclip.net/video/G-E12k9zG8c/бейне.html
7:53, exactly As Drucker said 'The worst thing in the world is to do very well what need not be done at all." Find your customers pains and gains, then sell them exactly what they need.
I heard about lean startup, strategy, management, etc. in many meetings and discussions but never got a chance to know more about it. Recently I read book the lean startup and found many organisations spend money, time, energy in building final products that either customers do not want or they don't like. Also, with traditional way of product development customers are involved at very late phase of the project. results, product cannot be change or revert back because company spends months/years in building product. With lean startup, organisations, new teams, new entrepreneur, product development team can build minimum viable product without knowing full requirements or knowing all possible assumptions.
We are firm fans of The Lean Strat Up so this talk was quite a find. The book is governing how we function as a lean startup. Thank you Eric for the book to to Authors@Google for uploading this. Much appreciated.
#StartUps The Dominant question of our time is not can it be built but should we Build it, and the issue is, Can we build a sustainable business around a particular product. - @Eric Ries
here in 2021 (almost 2022) and seeing the empty crowd at Google for Eric Ries, whose Lean Startup book is one of the most important books in entrepreneurship and product management
Hes got a real good point. Google should test and pivot its products outside of the brand then when it is real good, launch and enjoy success of having the Google brand against it.
:) Defo. For any company doing innovative and expensive development. Imagine spending 2 yrs on building something and launching to flat air? Can't believe the manager in the audience thought Google should be ok with public failure. The words 'arrogance of monopoly' springs to mind there.
"If I asked customer what they want, they would have said "faster horses"" Henry Ford. I take this talk with a grain of salt. Not all the times customers will be a great source of information for your idea.
Even today, companies prefer to have a big launch of a product or feature with no idea if anyone wants what they made. They leave the customer out of the early parts of the product development process at their own peril.
@CtheChange... I'm looking for more of a written/diagramed presentation of the Lean framework. Would love to see your mind map, but can't seem to find it. Any help? Also, anyone else who'd like to point to something more graphic an distilled, I'd be grateful. Thanks!
This is glorious, I've been looking for "government small business loans" for a while now, and I think this has helped. Have you heard people talk about - Gonulian Inconceivable Guide - (do a search on google ) ? It is a good exclusive product for discovering how to get business funding for business without the normal expense. Ive heard some extraordinary things about it and my colleague got excellent results with it.
@Kin You can see an audience member at 3:30 and he played along, so I guess it is really what Gjermund Bjaanes says - you just can't hear the audience and it only appears as if his jokes fall on deaf ears.
You can tell there was a bit of an awkward vibe. I think a lot of the attendees understood what he was saying and even agreed with him, but they were also all Google employees subject to the very same problems he was saying are bad. Big companies seem to have their own cultures, and he was openly criticizing Google's management, at least towards the end there.
6:42 so startups are basically skunkworks teams. Nothing is new about it. Everything fundamental about a startup has existed and been known for centuries. en.wikipedia.org/wiki/Skunkworks_project
"IMVU grants you a limited, personal, non-exclusive and non-transferable license to use this Site and the Software and to use and display and to make copies incidental to use and display of the Materials solely for your personal use. ...This limited license terminates automatically, without notice to you, if you breach any of these Terms." Finally, and most importantly: "IMVU has the right to terminate any password-restricted account for any reason." This last term states that IMVU can terminate the account for any reason, even if there is no actual breach by you of any of the terms of the agreement.
it is good talk, no astrology ...and he is nice to listen 2. If u want the 2 main takeaway go to: min 33 minimum (a) time to make one "loop" ...and then listen till 36 through the (b) innovation accounting in 45. (Pivot or persevere)
IMVU claims to have a customer support department, however, this is a lie. If you try to ask about any clarification of their TOS or Community Guidelines, they can't. If you are dealing with their support ticket system, the only response you will get is a copy and paste response to read their TOS and Community Guidelines. If you are dealing with their telephone support, they will tell you that they can't help with TOS or Community Guideline issues because that's a different department, and that department doesn't provide telephone support. So if there is any issue where you are notified of a violation of the TOS or Community Guidelines, but the thing you supposedly did wrong is fully compliant according to the TOS, Community Guidelines, and the content of thousands of other people on the platform, you can't appeal the decision, and you can't get any kind of explanation to help you understand how you allegedly violated the TOS or Community Guidlines. IMVU will be more than happy to erase your account, regardless of what the real dollar value of that account's inventory is, or if you are an active VIP subscriber. If you use IMVU, do not spend money on them. They are not BBB Accredited for a reason.
expose imvu sale swapping, imvu switches its creators real sales for cheaper products and pays them less. creators need to keep an eye on their pended cash and make sure it adds up.
This talk is over 10 years old. And it's still relevant today as it was back in 2011. This is one of my all favourite talks of all time
Eric; good on you. Your "learning" insight about customers in the talk between 30 and 33 minutes was GOLD! Thank you for sharing this [for free] in this video.
0:00 Introduction
5:59 Entrepreneurs are Everywhere
15:37 Entrepreneurship is Management / Validated Learning
32:50 Build-Measure-Learn
35:53 Innovation Accounting
44:57 Questions
Love people like you
This guy is really brilliant...The book is unbelievable.
I'd say that too.
Humble, inspiring and intelligent. Really fantastic talk.
Hey Eric, I've really appreciated and took to heart your speech, I'm a small company owner and would like to see how I could develop more and expand on my business ventures.
Uma grande quebra de paradigmas, muito bom, estimula a pensar fora da caixa.
This is one of the best talks I have ever experienced. Well done Eric.
Bro , it was insane .....even the QnA was bomb
Fantastic talk. The build, measure, feedback, pivot model is prob the most powerful methodology anyone could have.
So relevant - will always be relevant. Great actually seeing this after reading the lean startup! Every agileist should watch this!
Lean Startups is the great business development innovation I was wanting. I was so bored by the old models. Thank you.
Fantastic talk. Might be 4 yrs old, but still completely relevant.
@BarrySlisk i thought I actually left a useful comment for once but nah lol 😂😂
@Andry
Thank you. 1 year old comment, but still relevant today.
@Yacoub A. Hachine fantastic reply, might be 1 week old, but still completely relevant
might be 10 years old but definitely still relevant.
Might be 9 years old, but still completely relevant
It's interesting to see how much of this is now common wisdom in the startup world. A bit like tasks and bonuses.
Huge thanks to him. Learned so much from this book and even inspired me to make chapter by chapter summaries in my channel
This methodology of knowing when to stop pursuing something and changing direction (pivoting) applies to so much more than management or startups alone!
Whether it's a personal career path, a plan for a vacation, someone trying to hold on to a toxic relationship. Just taking a moment to realize that it is no longer beneficial to continue working on it (whatever it is you're doing) is useful in almost any situation.
Sure, we're told to follow our heart and dreams by pretty much every self-help book out there. But giving up on a dream every once in a while shouldn't be looked down upon as a disaster. The shattering of one dream can show you the way to a new one. This way a lesson can be drawn from almost anything you do, anything we do, anything a company does or anything our collective society does.
All we need to do is take this opportunity to learn, reflect on our actions and take time for this. Oftentimes it isn't even necessary to give up entirely, a small adjustment in another direction is all that's needed. So long as we later take a look to see whether this other direction was a right one and continue this loop of constant improvement.
Beautiful talk, inspired me to think broader than only on the scale of startups.
Kk
.
this guy should have been given more credit for his jokes hahaha I'm actually dying with laughter
Are you actually dead now?
This comment aged well. Has the person aged well too 😌
I am too. The appropriate use of sarcasm and acid wit in the workplace is a dying art. Susan Scott has also gotten it down to a science.
The audience noise was reduced for playback. The audience was definitely interacting.
Which made you laugh?
This guy was ahead of his time, it sounds like the audience was in disbelief of his points. Now it's the standard for product innovation
Brilliant. Thank you So much for your book that really changed my paradigm. 1# book of all time in terms of startups
Dear Eric Ries, thank you for all the needed information.Great video !
I love this question at 56:11 "Why is it not okay for Google to fail. Why not take risks, fall on your face and admit it quickly and move on".
I don't think Eric said anything about "It's not okay for Google to fail".
experimentation is an important part of the lean startup idea. The lean startup process can be used for companies that are already established and startups alike. Clearly, Google implements the lean startups. This allows for flexibility in creation and increased innovation. While the entrepreneurial spirit may still be present, there is increased focus on solution rather profit that leads to fiscal stability later on. This anti-intuitive attitude to business makes sense practically and garners support from the customers first rather than focusing on sales. However, another important aspect is not just taking the failure but learning how to pivot when the solution does not work as planned. In some cases this pivot can lead to a product that is even greater than what was originally pursued. This was a very interesting video on a compelling topic. This book must be even more interesting.
Thank you very much for interesting and effective training
Eric's clarification around how to practice mindful and lean leadership is a welcome addition to the field. Here'e a brief reading that we've done from his book: kzclip.net/video/G-E12k9zG8c/бейне.html
Guys a very good speaker. Very clear, concise, engaging
It's a very interesting lecture, it helps my business a alot.
7:53, exactly As Drucker said 'The worst thing in the world is to do very well what need not be done at all." Find your customers pains and gains, then sell them exactly what they need.
I heard about lean startup, strategy, management, etc. in many meetings and discussions but never got a chance to know more about it. Recently I read book the lean startup and found many organisations spend money, time, energy in building final products that either customers do not want or they don't like. Also, with traditional way of product development customers are involved at very late phase of the project. results, product cannot be change or revert back because company spends months/years in building product. With lean startup, organisations, new teams, new entrepreneur, product development team can build minimum viable product without knowing full requirements or knowing all possible assumptions.
We are firm fans of The Lean Strat Up so this talk was quite a find. The book is governing how we function as a lean startup. Thank you Eric for the book to to Authors@Google for uploading this. Much appreciated.
totally loved it!! A totally new paradigm for me!! what a great day!!
Interesting to apply this to the very small start up offering physical services.
I like the way he addressed the crowd and house rules. 😆👍
Love Eric's humorous jabs at Google
I loved every second of it!!!!
This was a great talk.I am in the alpha test phase of my new start up foeCuz.
Thank you for your inspiration!
Great video thank you for sharing Google!!!
brilliant and pragmatic!
it's a very exciting lecture.
#StartUps
The Dominant question of our time is not can it be built but should we Build it, and the issue is, Can we build a sustainable business around a particular product.
- @Eric Ries
here in 2021 (almost 2022) and seeing the empty crowd at Google for Eric Ries, whose Lean Startup book is one of the most important books in entrepreneurship and product management
31:30 the A-ha moment...prototype, validate, learn (design process)...then build measure learn (lean)
great speech!
Love it!
Great! Thank you for sharing.
Hes got a real good point. Google should test and pivot its products outside of the brand then when it is real good, launch and enjoy success of having the Google brand against it.
:) Defo. For any company doing innovative and expensive development. Imagine spending 2 yrs on building something and launching to flat air? Can't believe the manager in the audience thought Google should be ok with public failure. The words 'arrogance of monopoly' springs to mind there.
This idea is amazing.
Great video!!
I am sitting on the edge while listening, really interesting. you save us a lot of wasted work :D
Great talk. Perhaps unfair but I'd say this sounds more palatable than "Fail fast"
"If I asked customer what they want, they would have said "faster horses"" Henry Ford. I take this talk with a grain of salt. Not all the times customers will be a great source of information for your idea.
you make a great practical sense to me.
Wow, can someone appreciate what an excellent public speaker this guy is! Geesh.
LOl he just knows his stuff
It's from 2011 before he became super star of entrepreneurship
who's here watching this for assignment purpose and learned something good?
Does it mean that Windows 95 was the MVP for Microsoft ? If it's true, then Microsoft has been doing lean startup for years :-D
Eric Ries is awsome :D
Watching for the first time in 2020! Anyone with the same situation?
This guy is brilliant.
Excellent!
"But I'm getting great gas mileage" lmao
“Failure is, practically, the *only* option.”
completely relevant today 👌
Interesting presentation...
that was awesome
some are very interesting concepts..in theory it sound very interesting but in real business it’s isn’t straightforward to implement it.
Never thought about "Ghost Busters" as an entrepreneur's story.
This is kind of funny listening to Eric try to explain Lean Startup to Google... seems like they have no idea what he's talking about.
31:30 is really good
Even today, companies prefer to have a big launch of a product or feature with no idea if anyone wants what they made. They leave the customer out of the early parts of the product development process at their own peril.
@CtheChange... I'm looking for more of a written/diagramed presentation of the Lean framework. Would love to see your mind map, but can't seem to find it. Any help? Also, anyone else who'd like to point to something more graphic an distilled, I'd be grateful. Thanks!
good as hell!
Thankyou!
He's fucking SMART.
Imagine there is someone in this comment section who has run with this and actually started a startup that is now super successful
53:33 a lesson for Google,How should leadership be..
The audience was not very receptive to his jokes...
I have a feeling that you people focus on something very unimportant :)
This is glorious, I've been looking for "government small business loans" for a while now, and I think this has helped. Have you heard people talk about - Gonulian Inconceivable Guide - (do a search on google ) ? It is a good exclusive product for discovering how to get business funding for business without the normal expense. Ive heard some extraordinary things about it and my colleague got excellent results with it.
'cause Google-rs have already heard all the jokes out there
@Kin You can see an audience member at 3:30 and he played along, so I guess it is really what Gjermund Bjaanes says - you just can't hear the audience and it only appears as if his jokes fall on deaf ears.
You can tell there was a bit of an awkward vibe. I think a lot of the attendees understood what he was saying and even agreed with him, but they were also all Google employees subject to the very same problems he was saying are bad. Big companies seem to have their own cultures, and he was openly criticizing Google's management, at least towards the end there.
still... timeless.
6:42 so startups are basically skunkworks teams. Nothing is new about it. Everything fundamental about a startup has existed and been known for centuries. en.wikipedia.org/wiki/Skunkworks_project
Summary of talk is: focus of solving peoples problem
46:46 Holy shit, I just realized the guy sitting across the lady who just asked the question is using APPLE.
"its not what kind of noodles you eat, but the context of how you operate"
"IMVU grants you a limited, personal, non-exclusive and non-transferable license to use this Site and the Software and to use and display and to make copies incidental to use and display of the Materials solely for your personal use. ...This limited license terminates automatically, without notice to you, if you breach any of these Terms." Finally, and most importantly: "IMVU has the right to terminate any password-restricted account for any reason."
This last term states that IMVU can terminate the account for any reason, even if there is no actual breach by you of any of the terms of the agreement.
at 38:04 did Eric Ries start speaking hypothetically about the Google Wave debacle?
There's a full transcript of this talk at www.canadianvalueinvestors.com/home/eric-ries-the-lean-startup-talks-at-google-full-transcript
What a guy.
it is good talk, no astrology ...and he is nice to listen 2.
If u want the 2 main takeaway go to: min 33 minimum (a) time to make one "loop" ...and then listen till 36 through the (b) innovation accounting in 45. (Pivot or persevere)
A-MA-ZING 🎉🎉🎉🔥🔥🔥✨👑
IMVU claims to have a customer support department, however, this is a lie. If you try to ask about any clarification of their TOS or Community Guidelines, they can't. If you are dealing with their support ticket system, the only response you will get is a copy and paste response to read their TOS and Community Guidelines. If you are dealing with their telephone support, they will tell you that they can't help with TOS or Community Guideline issues because that's a different department, and that department doesn't provide telephone support. So if there is any issue where you are notified of a violation of the TOS or Community Guidelines, but the thing you supposedly did wrong is fully compliant according to the TOS, Community Guidelines, and the content of thousands of other people on the platform, you can't appeal the decision, and you can't get any kind of explanation to help you understand how you allegedly violated the TOS or Community Guidlines. IMVU will be more than happy to erase your account, regardless of what the real dollar value of that account's inventory is, or if you are an active VIP subscriber. If you use IMVU, do not spend money on them. They are not BBB Accredited for a reason.
the way eric ries start up works is he has other people do all the work and then he steals their wages.
Learned a new management speak buzz word - "pivot".
turkish subtitles, please!
I like that guy good job
I am building my company foeCuz around the idea of users using the technology to meet new people not to invite existing friends
33:15 the only one thing to take away from this video...
You're welcome!
wow killer!
Boasts about lean startup and Eric Ries were not exaggerated. It could not be more logical.
expose imvu sale swapping, imvu switches its creators real sales for cheaper products and pays them less. creators need to keep an eye on their pended cash and make sure it adds up.
this guy keeps saying "maybe this sounds a little bit familiar" and to me it just never does
5:20 what do entrepreneurs do that makes a difference
Take a look at Paul Graham essay called "How to Get Startup Ideas".